Shortform video · AI automation · 10 years in regulated verticalsThe age of AI and doomscrolling changed things. Betty helps you win in it.

Your audience
is already scrolling.
Betty makes sure
they stop for you.

Shortform videos that get your book discovered.
Shortform videos that grow your brand.
Automation systems that free your time to do more of both.

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13K+

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5★

All clients

10yr

Regulated verticals

247h

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✦ bettybiwott.com

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Your audience is
already scrolling.

Right now. Someone is looking
for exactly what you do.

Do they see you?

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Betty Biwott

@bettybiwott

📚 BB Books

You wrote a book.
Let's get it found.

Betty reads your actual book —
not the blurb — and builds shortform
video that stops strangers mid-scroll.

01Betty reads your book

02Finds the scroll-stopping moment

03Posts across TikTok, YouTube, AI

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Betty Biwott

@bettybiwott

Three opportunities. One expert to unlock them all.

Books discovered. Brands remembered.
Businesses freed to scale.

Whatever you're building, Betty brings the shortform video expertise and systems thinking to move it forward.

📚

BB Books

Your book, reaching readers who weren't looking for it yet.

What this unlocks: your book living in the shortform video feed, the algorithm, the AI recommendation, long after launch week ends.

Betty reads your actual book. Not the blurb.

She finds the moment that makes a stranger stop mid-scroll and want to know more. Then she builds shortform video creative from your real words and your real story.

Posted across TikTok, YouTube Shorts, Pinterest and AI visibility engines. You never have to log in.

Built for

Authors, any genre, self-published or traditional, who are ready to turn their book into shortform video that reaches audiences they haven't found yet.

🎬

Echo Flow

Your brand, turning one shoot into a shortform video machine.

What this unlocks: 15–25 shortform videos from a single piece of footage, each one engineered to stop the scroll and drive real action.

From one piece of footage — a webinar, podcast, founder interview — Betty's 7-layer system extracts 15–25 shortform videos built to perform.

Audience intelligence mapped. Compliance built in before a single edit begins.

Platform-specific. Regulated-vertical ready. Your brand, showing up everywhere it needs to be.

Built for

Brands, agencies, coaches, iGaming operators, crypto companies, CBD and health brands, anyone ready to turn their existing footage into shortform video that actually converts.

⚙️

Biz Automate

Your business, with systems that run the operations for you.

What this unlocks: orders processed, invoices sent, clients updated, automatically and accurately, so you can focus on growth instead of admin.

Betty maps exactly how your business runs today. Every workflow, every manual step, every thing that lives in someone's head.

Then builds the system that handles it all.

One dashboard. Everything tracked. Built on Google Workspace you already pay for.

Built for

Small businesses ready to graduate from WhatsApp orders and Excel workarounds. Logistics, clinics, hospitality, e-commerce, professional services, anyone who wants their operations to scale without the chaos.

Is this you?

If you recognise yourself here, you're already in the right place.

Betty works with specific kinds of people, on specific kinds of opportunities.

Read slowly. The one that makes you think "that's exactly where I am" — that's your starting point.

📚

The Author

You wrote a great book. Now let's get it in front of the readers who'll love it.

You've done the launch. The emails. The cover reveal.

Your book has real value, and there's a whole audience of readers out there who'd fall for it the moment they saw it.

They just haven't seen it yet.

Shortform video gets your book into feeds it's never reached, in front of readers who weren't searching, but will stop the moment they see it.

🎤

The Coach / Personal Brand

You have a real transformation to offer. Let's make sure the right people see it.

You're showing up consistently and your work genuinely changes people.

The opportunity is getting that transformation visible to the audience that needs it most — in a way that makes them stop mid-scroll and recognise themselves.

Shortform videos built around your specific voice and your audience's specific moment, so the right people find you before they've even searched.

🎰

iGaming / Gambling Brand

You need a creative partner who already speaks your compliance language.

ASA rules. CAP Code. What "risk-free" costs you.

You know all of this. What you want is a shortform video partner who walks in on day one already knowing it too — so the creative brief starts at performance, not education.

10 years in this space. Compliance built in from brief. Shortform video that converts cold UK traffic, and never gets pulled.

₿

Crypto / Web3 Brand

Post-FCA 2026. Compliant shortform video that still builds real trust.

FCA authorised approval. Mandatory risk warnings. No guaranteed returns. 24-hour cooling-off.

And your audience has been burned before and is watching closely.

The opportunity is building genuine trust through content that carries every compliance requirement without losing people.

Shortform video sequences built honest-first, that carry every compliance requirement naturally and convert crypto audiences through credibility, not hype.

🌿

CBD / Health & Wellness Brand

Your product delivers real results. Let's communicate that within the rules.

You live in the space between what your product genuinely does and what you're legally allowed to say.

The opportunity is finding the emotional truth that resonates, without a single word that crosses the line.

Betty finds the angle that makes someone believe, without any claim that puts you at risk. 10 years of compliant shortform video that still stops the scroll.

📦

DTC E-commerce Brand

You have a product people love. Shortform video is how more people find it.

Your product works and your customers know it.

The next step is shortform video built to convert, not just entertain — so more of the right people discover what you offer and take action.

Shortform video that earns attention, builds desire, and drives the click, from someone who treats your product performance as seriously as your brand.

🏢

Agency / Publisher

Your clients need regulated shortform video creative. Betty delivers it.

You've taken on an iGaming, crypto, or CBD brief.

And you want a shortform video partner who already has the compliance expertise built in — so your clients get performance creative that doesn't need constant hand-holding.

Betty operates as your white-label regulated-vertical shortform video partner. Your clients get the best work. You look like you've had this covered all along.

⚙️

The Small Business Owner

You've built something real. Now let's build the systems to match it.

Orders on WhatsApp. Tracking on Excel. Invoices when you remember.

You've grown something genuinely valuable — and now you're ready for the operations infrastructure to keep up with where it's going.

Betty maps how you work, then builds the system that handles it all. You get your time back. Your business gets the clarity it needs to scale with confidence.

What makes this different

10 years in regulated verticals.
The expertise is already built in.

Betty creates shortform video and automation systems in industries where precision matters.

Where the wrong word ends campaigns and the right system changes everything.

That depth of experience is what you're working with from day one.

🎰 iGaming · ASA/CAP 2025 ₿ Crypto · FCA 2026 🌿 CBD · No Medical Claims 💊 Health & Wellness ⚖️ Financial Services · FCA ✦ All Regulated Verticals

🧠

7-Layer Intelligence System

Brief deconstruction. Audience intelligence. Video analysis. Competitive research. Compliance screening. Production. Performance loop.

Every order runs through all seven before a single edit begins.

Echo Flow

⚖️

Compliance Built In From Brief

Not checked at the end. Not bolted on.

Embedded from the moment the order lands. ASA/CAP, FCA, no medical claims — all flagged before production begins. You never get a campaign pulled.

Regulated Verticals

📡

Always Current, Never Stale

Platform intelligence searched live at the moment of every order.

What's winning this week. What compliance rule just changed. What your competitors left open.

Today's intelligence, not last year's.

Live Intelligence

📊

Everything Tracked. Nothing Lost.

Proprietary operator OS built in-house. Every order, every deliverable, every performance metric logged and compounding.

By the third order, the system knows your audience better than your brief does.

Proprietary System

"I never invent. I only extract."

The Biwott Law

10yr

Regulated verticals

The person behind all three

Hi. I'm Betty.

I'm the person who reads your book before I touch the creative.

Who maps your audience's actual emotions before I edit a single frame. Who documents exactly how your business works before I suggest how to improve it.

I specialise in shortform video and AI-powered automation — two of the most powerful tools available to any business right now. I use AI as the engine, but my judgment is the brain.

In iGaming, crypto, CBD, health and wellness — industries where the wrong word ends campaigns — I've spent 10 years learning exactly where the line is and how to perform right up to it.

Three services. One standard.
The work goes out when it's ready, and not before.

📚

BB Books

Shortform video creative for authors, platform management, AI visibility, Amazon optimisation

🎬

Echo Flow

Shortform video editing & repurposing, social media management, performance creative, compliance-ready production

⚙️

Biz Automate

Workflow audit, system build, operations dashboard, Google Workspace automation

✉️

One conversation

Tell Betty what you're working on. She'll know exactly where to start.

Your audience
is already scrolling.
Betty makes sure
they stop for you.

Three opportunities. One expert to unlock them all.

Your book, reaching readers who weren't looking for it yet.

Your brand, turning one shoot into a shortform video machine.

Your business, with systems that run the operations for you.

If you recognise yourself here, you're already in the right place.

You wrote a great book. Now let's get it in front of the readers who'll love it.

You have a real transformation to offer. Let's make sure the right people see it.

You need a creative partner who already speaks your compliance language.

Post-FCA 2026. Compliant shortform video that still builds real trust.

Your product delivers real results. Let's communicate that within the rules.

You have a product people love. Shortform video is how more people find it.

Your clients need regulated shortform video creative. Betty delivers it.

You've built something real. Now let's build the systems to match it.

10 years in regulated verticals.
The expertise is already built in.

Hi. I'm Betty.

The work, in their words.

You know what you need.
Tell Betty and let's build it together.

Your audience is already scrolling. Betty makes sure they stop for you.

Three opportunities. One expert to unlock them all.

Your book, reaching readers who weren't looking for it yet.

Your brand, turning one shoot into a shortform video machine.

Your business, with systems that run the operations for you.

If you recognise yourself here, you're already in the right place.

You wrote a great book. Now let's get it in front of the readers who'll love it.

You have a real transformation to offer. Let's make sure the right people see it.

You need a creative partner who already speaks your compliance language.

Post-FCA 2026. Compliant shortform video that still builds real trust.

Your product delivers real results. Let's communicate that within the rules.

You have a product people love. Shortform video is how more people find it.

Your clients need regulated shortform video creative. Betty delivers it.

You've built something real. Now let's build the systems to match it.

10 years in regulated verticals.The expertise is already built in.

Hi. I'm Betty.

The work, in their words.

You know what you need.Tell Betty and let's build it together.

Your audience
is already scrolling.
Betty makes sure
they stop for you.

10 years in regulated verticals.
The expertise is already built in.

You know what you need.
Tell Betty and let's build it together.